Roger Dunn Golf Shops in Santa Ana and The Golf Mart in South San Francisco Highlight Retail Rollout
ORANGE COUNTY, Calif. – Elite Grips, the premium and foremost Japanese golf grip brand, known for its distinctive feel, performance and craftsmanship, today announced a new retail partnership with Worldwide Golf Shops, expanding the brand’s availability to golfers through one of the golf industry’s most established specialty retail organizations.
At the center of the partnership are two key retail locations: Roger Dunn Golf Shops in Santa Ana, California, and The Golf Mart in South San Francisco, California. Both locations will provide golfers with the opportunity to experience Elite Grips’ grip technology, premium materials, and extensive selection firsthand.
The partnership represents a major step in Elite Grips’ continued expansion in the United States, combining the company’s growing presence among professional and competitive golfers with Worldwide Golf Shops’ extensive retail expertise and connection to the everyday golfer.
“Worldwide Golf Shops is an ideal retail partner for Elite Grips as we continue to build awareness and accessibility in the U.S. market,” said Marcy Kamoda, CEO of Elite Grips. “Roger Dunn in Santa Ana and The Golf Mart in South San Francisco are especially important locations for us, giving golfers in both Southern and Northern California outstanding environments to experience the feel, performance and variety that distinguish Elite Grips.”
Elite Grips has built its reputation around a performance-driven approach to grip design, offering golfers a combination of traction, responsive feel, consistency and a wide range of color and sizing options. The brand has also developed a strong following among professional players and club builders who value the connection between the hands and the golf club as a critical component of performance.
The Roger Dunn Santa Ana and The Golf Mart South San Francisco locations give golfers the ability to explore Elite Grips within two established California golf retail destinations while receiving guidance from experienced golf retail and fitting professionals.
“This partnership gives golfers an opportunity to experience Elite Grips where equipment decisions are being made every day,” Kamoda added. “Our goal is not simply to place grips on a retail wall, but to educate golfers about how the right grip can influence comfort, control and confidence throughout the swing.”
The Worldwide Golf Shops partnership is part of Elite Grips’ broader strategy to establish a stronger retail footprint throughout the United States while supporting retailers with product education, merchandising and promotional programs designed to generate consumer trial and long-term sell-through.
About Worldwide Golf Shops
Worldwide Golf Shops is one of the largest specialty golf retailers in the United States, operating leading golf retail brands including Roger Dunn Golf Shops, The Golf Mart and other recognized regional golf stores. The company offers golf equipment, apparel, accessories, club fitting, and related services to golfers across the country. For more information, please visit the Worldwide Golf Shop website at www.worldwidegolfshops.com.
ABOUT ELITE GRIPS:
Founded in Japan, Elite Grips develops premium golf grips engineered to deliver exceptional feel, traction, consistency, and performance. Known for its proprietary materials, distinctive designs and extensive range of colors and sizes, Elite Grips are trusted by professional and amateur golfers around the world. The company continues to expand its presence in the United States through strategic retail partnerships, professional tour representation, and a commitment to premium golf equipment.
For more than a decade, Elite Grips has built a strong presence in Japan through innovative grip designs developed by its Japanese design team in collaboration with professional golfers. The brand is also deeply connected to the Japan Golf Tour through the Elite Grips Challenge, a tournament that has helped strengthen consumer awareness and establish credibility among many of the country’s leading players. Elite Grips’ tour and broadcast support trucks travel to Japan Golf Tour events throughout the season, with the brand accounting for approximately 30% of total grip usage on Tour.
Full Leaderboard elite grips challenge 2025 – 日本ゴルフツアー機構 – The Official Site of JAPAN GOLF TOUR.
Some Elite Grips ambassadors include Scott Vincent and Kiearn Vincent from the PGA Tour, Tain Lee on the PGA Korn Ferry Tour, Yuna Nishimura, Jeena Thitikul, Pajaree Anannarukarn, Arpichaya Yubol, PK Kongraphan representing the LPGA Tour, and Jinichiro Kozuma appearing on the LIV Tour.
Elite Grips has expanded into North America with offices in Southern California. For more information, please visit www.elitegripsgolf.com or each out to info@elitegripsgolf.com
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