New York, NY – B. Draddy is proud to announce a new partnership with Cameron McCormick, the 2015 PGA Teacher of the Year, longtime coach of Jordan Spieth, and founder of world-renowned performance academy Altus Performance. As part of the agreement, B. Draddy will serve as the Official Outfitter of both McCormick and Altus Performance.
One of the game’s most respected instructors, McCormick brings an elite performance pedigree and global reputation for player development to the B. Draddy family. Over the course of his coaching career, McCormick’s athletes have accumulated nine Major Championships, 18 PGA Tour victories, and 30 LPGA Tour wins—an extraordinary record that reflects his commitment to excellence at the highest levels of the sport.
McCormick will wear B. Draddy apparel while traveling on Tour and in his instructional content. In addition, B. Draddy will serve as the Official Outfitter of Altus Performance, the elite training academy founded by McCormick, with locations in Texas, Florida, and an expanding international presence across Europe and China. The Altus Performance team of instructors will also wear B. Draddy apparel, further uniting the two organizations in their shared pursuit of performance and craftsmanship.
“Teaming up with Cam and the rest of the Altus Crew was an incredibly easy decision for us,” said Jack Lessing, President of Summit Golf Brands, parent company of B. Draddy. “Cam and his team are excellent technicians of the game, but more importantly, they are great human beings who truly care about their craft and the people they serve. We are proud to have them wearing our brand as they continue to contribute to this great game.”
“For the Altus team and me, partnering with B. Draddy is a natural fit,” said McCormick. “We’re aligned on the same thing: excellence lives in the details and a constant pursuit of best in class. At Altus, we obsess over anything that elevates performance, and B. Draddy does the same with fit, fabric, and craftsmanship. It’s the kind of product you feel the second you put it on, and something we’ve collected anytime we’ve walked into a great golf shop. To represent a company we’ve genuinely loved wearing for years means a lot.”
The partnership underscores B. Draddy’s continued investment in the highest levels of the game, supporting not only world-class athletes, but also the coaches and academies who help shape them.
About B. Draddy
B. Draddy is a premium golf and lifestyle apparel brand founded in 2013 with a focus on timeless design, natural materials, and modern performance. Known for its refined style both on and off the course, the brand has earned a global following and a presence at the highest levels of the game. B. Draddy is the Official Uniform and Apparel Provider of the 2026 Presidents Cup, and an Official Uniform Supplier of the 2026 and 2028 U.S. Solheim Cup Teams. The brand is also the first-ever Mission Partner of Old Barnwell. For more information, visit bdraddy.com and follow the brand on Instagram: @bdraddy.
Media Contact: Thomas De Stio, Summit Golf Brands, 516-236-7973, tdestio@summitgolfbrands.com
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