The beloved Pacific Northwest resort debuts limited-time golf package and giveaway to celebrate Bad Birdie’s Fall 2026 Collection, captured onsite at Sunriver Resort
Sunriver, Ore. – Sunriver Resort, the Pacific Northwest’s treasured golf and resort destination managed by CoralTree Hospitality, today announced a new fall golf package and giveaway with Bad Birdie to celebrate the launch of the brand’s Fall 2026 Collection. The brand’s fall campaign was captured onsite at Sunriver Resort, with the resort’s woodlands, high desert terrain and mountain backdrop serving as the setting for the brand’s new seasonal lineup.
Bad Birdie’s Fall 2026 Collection was recently unveiled and introduces the brand’s new Waffle franchise, alongside elevated layering pieces, fresh seasonal prints and expanded lifestyle essentials. Designed for golfers who don’t believe the fun ends on the 18th green, the collection brings Bad Birdie’s signature mix of performance and personality to cooler days on the course and everything that comes after. With prints inspired by desert landscapes, cactus flora and topographic golf maps, Sunriver Resort’s mix of woodlands, meadow and river views across its three golf courses (Crosswater, Meadows and Woodlands) gave the collection a fitting place to roam.
“Sunriver Resort and the Central Oregon landscape lend itself to endless adventure, scenic views and great golf,” said Lindsay Borkowski, Director of Sales and Marketing for Sunriver Resort. “It’s the perfect setting for a brand like Bad Birdie that shares our belief that golf should be fun, expressive and connected to the outdoors. We can’t wait to share that spirit with our guests this fall and show golfers that Sunriver Resort is one of the most beautiful places to play.”
Now, golfers can do more than see the backdrop; they can experience it for themselves. To mark the collection’s debut and celebrate the beauty of Sunriver, the resort is introducing the Bad Birdie Golf Package, available for a limited time this year, and a special giveaway. Select pieces from Bad Birdie’s Fall 2026 Collection are also on display and available for purchase in the Meadows pro shop at Sunriver Resort.
“Golf trips should be about more than just the scorecard, and Sunriver Resort really embodies that,” said Alexandra Vailas, Head of Brand at Bad Birdie. “We came here to shoot our Fall Collection because the landscape and energy felt like the perfect fit for the season. Now we get to take it a step further and give golfers a reason to come experience it themselves, with great golf, great gear and plenty to do after the last putt drops.”
The Bad Birdie Golf Package is available for two guests and includes:
- 15% off best available rates on a two-night stay at Sunriver Resort
- $300 nightly resort credit to use on golf rounds and to freshen up your fall fit with items from Bad Birdie’s Fall Collection
- Bad Birdie headcover and golf towel to bring a little “bad” to your bag (available for first 50 guests)
This package is available to book now through September 30 for travel through November 1, 2026. For full details, visit www.sunriverresort.com/offers-add-ons/bad-birdie-golf-package.
Giveaway
In conjunction with the release of the fall collection, Sunriver Resort and Bad Birdie will be offering a giveaway for one lucky winner and a guest. The winner will receive: a two-night stay, a $300 resort credit to use on golf rounds and new gear in a Sunriver Resort pro shop, and two Bad Birdie headcovers and golf towels to bring a little “bad” to your bag. Interested golfers and guests can participate in the giveaway by following @SunriverResort and @BadBirdieGolf on Instagram, tagging a golf partner in the comments and completing the giveaway entry form by Sept. 4, 2026.
Sunriver Resort’s golf experience features 63 holes across four award-winning courses, including championship layouts at Crosswater, Meadows and Woodlands, with a history of elite competition spanning USGA, NCAA and PGA of America events. Crosswater, the resort’s signature course, has been recognized by Golf Digest among “America’s 100 Greatest Courses,” while the resort’s courses have earned broad acclaim for their design, conditioning and scenic Central Oregon setting. The resort’s golf legacy is entering an exciting new chapter as it prepares to host the 2027 and 2028 U.S. Adaptive Open at Meadows, with accessibility enhancements and community adaptive-golf programming underway to help make the resort a welcoming destination for golfers of all abilities.
The Bad Birdie Golf Package can be booked online at SunriverResort.com/offers-add-ons/bad-birdie-golf-package. Bad Birdie’s Fall 2026 Collection is available online at BadBirdieGolf.com.
Media can access photos of the Bad Birdie Fall 2026 Collection captured at Sunriver Resort through this link.
About Sunriver Resort
Unfolding across 3,300 acres just moments from Bend, Oregon, Sunriver Resort is the Pacific Northwest’s treasured outpost for adventure and a premier destination for conferences, retreats and special occasions. This one-of-a-kind wilderness setting is abundant with natural beauty and features four award-winning golf courses, a full-service wellness spa, 11 restaurants and cafes, an indoor-outdoor aquatics center, indoor & outdoor pickleball courts, an on-site FBO airport, state-of-the-art event venues and more; and endless activities including swimming, kayaking, fishing, horseback riding, bike riding, snowshoeing and skiing at nearby Mt. Bachelor. Wide-ranging accommodations include 245 guest rooms and suites, and over 400 vacation homes and condominiums available for rent or purchase. A landmark destination for over 50 years, guests can find a lifetime of inspiration and unforgettable memories at Sunriver Resort. Visit SunriverResort.com. Like us on Facebook and follow us on X and Instagram.
About Bad Birdie
Bad Birdie is a modern golf apparel brand redefining the game through bold design, performance-driven benefits, and a more expressive approach to golf culture. Founded to challenge the sport’s traditional style norms, Bad Birdie creates technical, course-ready apparel that blends function and personality — built for how today’s golfers play, socialize, and live. Through innovative products, community-driven events, and cultural partnerships, Bad Birdie is helping shape a more welcoming, energetic future for golf both on and off the course. Available online at BadBirdieGolf.com and at select retail locations.
Media contact
Megan Godfrey
On Behalf of Sunriver Resort
MeganGodfreyPR@gmail.com
Stacy Jones
On Behalf of Bad Birdie
eight14consulting@gmail.com
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