NEW YORK, N.Y. – Greg Norman Collection, a leading worldwide marketer of technical golf wear known by its iconic four-color Shark logo, is teaming up with world-renowned marine wildlife artist, scientist, and conservationist, Dr. Guy Harvey, to launch a limited-edition collection inspired by a shared love of sharks. The exclusive collaboration launches today in select golf shops and online at gregnormancollection.com.
The GNC x Guy Harvey collection boldly interprets the artist’s colorful, dynamic, and wildly original Shark artwork across a 19-piece collection of golf polos, T-shirts, hoodies, and swimwear. Today’s introduction includes a series of golf polos along with casual beachwear. A second drop launches on February 1, 2026.
“When we look at those who love our Shark, we see those who also appreciate Guy Harvey’s work and his commitment to ocean life,” said Michael J. Setola, President and CEO of Tharanco Lifestyles. “If you enjoy any time at the beach, Guy Harvey’s artwork is a part of the lifestyle, and sometimes, the landscape. You can’t help but be drawn into the details and the passion he puts into every piece of his art.”
A portion of the proceeds from the partnership will benefit ocean conservation education and research through the Guy Harvey Foundation.
“This collaboration brings together art, performance, and purpose in a way that celebrates the lifestyle we all love and one of my favorite species – sharks,” added Dr. Harvey. “This collection isn’t just about apparel; it’s about inspiring people to enjoy, respect, and protect the natural world.”
About GN Collection:
Performance by Design. Established in 1992, GN Collection is complete golf lifestyle brand for men and women identified by its iconic four-color Shark logo. Built upon a unique combination of performance, luxury and style, the Shark is marketed in more than 50 countries around the world.
About Guy Harvey:
Guy Harvey is a unique blend of artist, scientist, diver, angler, conservationist, explorer and entrepreneur, fiercely devoted to his family and his love of the sea. His childhood passion for the ocean and its living creatures not only inspired him to draw but fueled a burning interest that prompted a formal education in marine science. Having graduated with honors in Marine Biology from Aberdeen University in Scotland in 1977, Guy returned home to Jamaica to resume his education, earning his Ph.D. from the University of the West Indies in 1984. Though he gave up a budding career as a marine biologist for that of a highly acclaimed artist, Guy has continued his relentless pursuit to unravel the mysteries of the sea, traveling the world to better understand the habits and habitats of the marine wildlife he paints. Guy is a recipient of the Simon Combes Award, and has been inducted into the Fishing, SCUBA Diving and Swimming Halls of Fame. The Guy Harvey coastal lifestyle brand brings the undersea world into everyday life through its merchandise offering including apparel, art, home goods and gift items that all help benefit marine conservation through the research and education work of the Guy Harvey Foundation. For more, visit www.GuyHarvey.com
About the Guy Harvey Foundation:
With a focused mission to better understand and conserve the ocean environment, the Guy Harvey Foundation (GHF) collaborates with local, national and international organizations to conduct scientific research and provides funding to affiliated researchers who share this objective. The GHF also develops and hosts cutting-edge educational programs that help educators to foster the next era of marine conservationists, ensuring that future generations can enjoy and benefit from a properly balanced ocean ecosystem. www.GuyHarveyFoundation.org
Tharanco Lifestyles
Annmarie Dodd
646-840-5228
annmarie.dodd@tlifestyles.com
Guy Harvey
Jasmine Souverein
954-776-1999
jsouverein@piersongrant.com