WINDHAM, NH – SQAIRZ, the performance footwear brand built on science, stability, and measurable results, today announced a new partnership as the Preferred Footwear Partner of Coastal Riptide, Southern Maine’s premier baseball development program.
In just over a year since launching its first baseball cleats, SQAIRZ has quickly become one of the most talked-about names in the sport. With GFP™ cleats already adopted by professional players, endorsed by national organizations, and recognized for delivering measurable performance gains, the brand has established itself as the first footwear company to engineer baseball shoes around biomechanics and player development.
This partnership will bring that same innovation to Coastal Riptide’s athletes and families, providing direct access to SQAIRZ performance cleats and launching joint initiatives such as player development clinics, coach education sessions, and exclusive member benefits. Together, the organizations aim to highlight the role of footwear as a training tool—helping athletes at every level improve balance, stability, and power transfer from the ground up.
Founded in 2017, Coastal Riptide has built a reputation for its training-first philosophy, serving players from 8U through 18U. Led by President & CEO Jana Doughty, the program emphasizes deliberate, age-appropriate instruction and long-term growth, preparing athletes for success both on the field and beyond the game.
“At Coastal Riptide, we believe development happens through intentional training, not shortcuts,” said Jana Doughty, President & CEO of Coastal Riptide. “SQAIRZ shares that philosophy. Their shoes are engineered to support the same mechanics we reinforce in every drill and every rep, giving our players a true advantage.”
Built on the same platform trusted by top-ranked professional players like Liam Hendriks and Ramón Laureano, the GFP™ cleat features a patented roomier toe box that promotes better balance and ground connection—key elements for generating more power at the plate and stability on the mound. In swing testing, players wearing SQAIRZ saw an average exit velocity increase of 3.5 MPH, with pitching velocity gains averaging +2.1 MPH. The cleat also helped improve balance scores by up to 60%, providing athletes with measurable performance improvements across every position.
SQAIRZ has already cemented its place at the highest levels of the game, recently being named:
- Official On-Field Footwear Partner of Minor League Baseball Players
- Officially Licensed Footwear Partner of MLB Players, Inc.
- An Official Footwear Partner of Perfect Game
- The Official Shoe of Diamond Allegiance
- The Official Footwear Partner of the High School Baseball National Championship Series (HSBNCS)
From major leaguers like Laureano, to youth players across the country, more athletes are making the switch to SQAIRZ every week.
“Although GFP™ is barely a year into baseball, it’s already become the shoe athletes are talking about,” said Bob Winskowicz, Founder & CEO of SQAIRZ. “Partnering with Coastal Riptide allows us to keep building momentum while aligning with an organization dedicated to player growth. Together, we’re setting the standard for what performance looks like in youth baseball.”
About Coastal Riptide
Coastal Riptide is a southern Maine-based baseball development program founded in 2017. Serving athletes ages 8U to 18U, the organization is built on a training-first philosophy, offering travel teams, year-round instruction, lessons, camps, and clinics. Known for building complete ballplayers both on and off the field, Coastal Riptide has become a trusted name across New England.
About SQAIRZ
SQAIRZ is a performance footwear company engineering sport-specific shoes for superior balance, stability, and ground connection. Backed by data and trusted by professionals, SQAIRZ has been named Official On-Field Footwear Partner of Minor League Baseball Players, Officially Licensed Footwear Partner of MLB Players, Inc., and an Official Footwear Partner of Perfect Game and Diamond Allegiance.
Media Contact:
Savannah Smith
Senior Marketing Director
savannah@sqairzgolf.com
www.sqairz.com