Orlando, FL — Sir Nick Faldo, the most successful European golfer in history and one of the game’s most influential voices, will be the special guest at Golf Business Conference 2026, courtesy of GOLF.AI, the event’s presenting sponsor.
On Monday, January 17, Sir Nick will join Jay Karen, CEO of the National Golf Course Owners Association (NGCOA), live on the Golf Business LIVE stage for a fireside chat unlike any the industry has seen. The candid conversation will span Faldo’s legendary playing career, the defining moments that shaped his journey, his current passions both on and off the course, and his bold perspective on how AI will transform the global golf industry in the years ahead.
“Sir Nick has been a champion, a leader, and a visionary for decades,” said Jay Karen. “This conversation comes at a pivotal time, as thousands of course owners and operators begin embracing the next wave of innovation. “
As the presenting sponsor, GOLF.AI is bringing together two powerful forces: the wisdom and experience of one of golf’s greatest champions, and the emerging capabilities of AI to reshape operations, golfer engagement, and the business of golf worldwide.
“Sir Nick has always been at the forefront of elevating the game,” said Clive Mayhew. CEO of GOLF.AI. “We’re honored to partner with him and the NGCOA to showcase how AI can enhance every aspect of the golf experience, on the course, in the pro shop, and across the global industry.”
The session will open the conference and is expected to be one of the most attended events of the year for course owners, operators, leaders, and innovators committed to shaping the future of golf.
Registration is now open at GolfBusinessConference.com.
About GOLF.AI
GOLF.AI is the world leader in AI technology for the golf industry, providing advanced capabilities across tee time search, AI rules, AI concierge services, content creation, and operational intelligence for golf courses worldwide. The company’s mission is to connect every golfer to every course on earth through intelligent, interactive AI.