A Capsule Built on Observation, Not Urgency
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CARLSBAD, Calif. – PUMA GOLF, in collaboration with Gumtree Golf & Nature Club, proudly introduces the Field Notes collection. The collection challenges modern golf’s focus on score and speed by embracing the idea that not everything in golf needs to move faster. Through quiet moments and the art of observing the natural world, the collaboration sets out to prove that sport and stillness can coexist.
“PUMA Golf has always felt close to nature by way of its animal spirit,” said Brian Sheerin, product line manager for PUMA Golf. “In a world that prioritizes speed, this collection serves as a reminder to pause, look around and enjoy your environment. Gumtree Golf & Nature Club was the perfect partner to help bring that message to life.”
Drawing inspiration from the Rocky Mountains – the natural habitat of the Puma Concolor species and the setting for the campaign shoot – the Field Notes collection features natural materials, landscape-inspired colors and graphics across silhouettes designed for performance, comfort and on- and off-course wear. Items in the collection include:
- PUMA Golf x GGNC ¼-Zip in Warm White Heather ($130)
- PUMA Golf x GGNC Polo in Flat Dark Gray or Sandstone ($95)
- PUMA Golf x GGNC Pardoides T-Shirt in Dark Sage or Warm White ($55)
- PUMA Golf x GGNC Wild Flower T-Shirt in Fudge or Warm White ($55)
- PUMA Golf x GGNC Short in Warm White ($88)
- PUMA Golf x GGNC 5-Panel Cap in Dark Sage or Sandstone ($40)
- PUMA Golf x GGNC Helsinki G in Warm White/Flat Dark Gray ($130)
“We are thrilled to partner with PUMA Golf on this collection,” said Karsten Jurkschat, founder of Gumtree Golf & Nature Club. “From our first conversation, I could tell the team understood our unique approach to the sport. Having a brand like PUMA partner with us to bring our message to their global audience is a real honor.”
Now available at retail and online, the PUMA Golf x Gumtree Golf & Nature Club Field Notes collection encourages a more considered look at our sport – one that leaves room for observation, connection and quality time spent outdoors. For more information, please visit pumagolf.com.
About COBRA PUMA GOLF
COBRA PUMA GOLF is a corporate division of PUMA, one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. COBRA PUMA GOLF is an inclusive company, promoting game enjoyment for golfers of all abilities, attitudes and styles. The brand’s full-range portfolio includes COBRA Golf’s high-performance drivers, fairways, hybrids, wedges, putters, and irons, as well as PUMA Golf’s sport lifestyle inspired footwear, apparel and accessories. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. For more information, visit cobragolf.com and cobragolf.com/pumagolf.
Media Contact: Emily Scott, JDPR – emilys@jdpr.com
About Gumtree Golf & Nature Club
Gumtree Golf & Nature Club is an independent New York based brand exploring the space between golf and the natural world. Through products, storytelling, and experiences, the brand offers a fresh-air perspective on the game – one rooted in observation, craft, and a deeper connection to place. From small-batch and one-of-a-kind goods handmade in New York City with found and heirloom materials to immersive 3-day gatherings in the most remote landscapes on the planet, Gumtree Golf & Nature Club approaches golf as a holistic experience.
Media Contact: Karsten Jurkschat, CEO – karsten@gumtreegolfandnature.com
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