HUNTINGTON BEACH, Calif., – Leading the way in ultralightweight, luxury golf equipment for Women and Seniors, XXIO® is proud to introduce its most ambitious product line yet: the all-new XXIO 14 and XXIO 14+. Designed with revolutionary materials and game-changing technologies, XXIO 14 unites ultralightweight engineering with elegant precision, unlocking smooth power through the swing and a confident, consistent strike.
“XXIO 14 represents a true shift of where we are taking this brand,” said Chuck Thiry, XXIO Vice President. “We’ve moved beyond incremental improvements to deliver something completely new, making it easier than ever for women and seniors to swing faster, hit straighter, and enjoy the game even more.”
Engineered for Effortless Distance
For this generation, XXIO 14 Woods and Irons introduce a host of design advancements, including innovations never before seen in any industry. At the center is ULTIFLEX Technology, powered by VR-TITANIUM; a newly developed titanium alloy that is stronger, thinner, and increases durability. XXIO 14 is the first product worldwide to use this material, resulting in maximizing ball speeds with minimal effort and letting players natural rhythm create more distance. Additionally, each club is precision-weighted for seamless tempo and smooth energy transfer to the golf ball.
Working in harmony with ULTIFLEX Technology is XXIO’s signature ActivWing technology, refined for XXIO 14 and thoughtfully positioned to guide the clubhead through the downswing with a steadier, more confident path. The result is a swing that feels calmer and more connected, leading to more centered strikes and a consistency golfers can trust. Even when contact is off-center, a new High Grip Milled Pattern on the heel and toe helps keep distance and direction on track, bringing forgiveness to every swing.
For the first time, XXIO brings adjustability to its Men’s Driver. The XXIO 14 Driver features a lightweight, quick-tune hosel that preserves the driver’s unmistakably ultralight feel while giving golfers simple, meaningful control over loft. A twist of the wrench lets players fine-tune launch and trajectory by ±1.5 degrees, helping them find the flight that suits their rhythm and their game.
Iron Innovation
With XXIO 14 Irons, the experience of effortless play continues. The same ULTIFLEX Technology found in the Woods works together with a new titanium face to create a lively, responsive feel at impact. By saving weight in the face and repositioning it lower, XXIO engineers crafted an Iron that naturally wants to launch the ball higher, without asking golfers to swing harder. Subtle changes throughout the head, including a thinner neck and high-density tungsten in the sole, help center the club’s energy for greater distance with ease.
A newly designed L-Groove sits lower in the face, unlocking even more flexibility. Combined with XXIO’s Rebound Frame effect, it delivers greater ball speed and satisfying flight across the hitting area.
XXIO 14 Ladies
The XXIO 14 Ladies line carries all the same breakthrough innovations as the Men’s model but expresses them in a way that meets the needs and feel of women’s swings. For the long game, a welcoming, rounded head shape inspires confidence at address, while a draw-bias design helps counter common misses and keeps the ball flying on its intended line.
Additionally, from the long game to the scoring clubs, every detail is considered. Woods are optimized for smoother, slower swings, while the Irons feature a thinner, lower face to help the ball rise effortlessly. Even the acoustics have been tuned to tailor women’s swing speeds, creating a higher, longer pitch at impact that reflects the lightweight performance and graceful tempo of the XXIO 14 Ladies experience.
XXIO 14+: For the Faster Swing
Complementing the standard XXIO 14 line, XXIO 14+ is designed for golfers with swing speeds around 90-100 mph and is available exclusively through select fitters and dealers. Like the core XXIO 14 model, XXIO 14+ features the same breakthrough technologies, but with a more traditional look and feel. The Woods feature a matte finish with darker faces for a premium aesthetic, while the Irons offer classic shaping with a V-Sole design and reduced offset for added workability. Offered only through custom fitting, XXIO 14+ ensures golfers get equipment tailored to their game.
“Very few companies in the industry provide this kind of fitting-focused option in the lightweight category,” said Ryan Polanco, XXIO General Manager. “It reflects our commitment to giving players the best fit for their game and our promise of delivering the best lightweight equipment in the industry.”
Additional Features and Benefits
- Weight Plus Technology (XXIO 14): Helps with smoother takeaways by positioning mass in the butt-end of the shaft under the players grip and behind the hands for improved consistency and easier release.
- New Cannon Sole Designs (XXIO 14): Help achieve a lower CG than in previous models, improving ball speed performance for better distance.
For more information on XXIO 14 and XXIO 14+, visit us.dunlopsports.com/xxio.
Pricing & Availability
Both XXIO 14 and XXIO 14+ will be available in Drivers, Fairway Woods, Hybrids, and Irons beginning December 8, 2025.
Pricing:
- Driver: $799.99
- Fairway: $449.99
- Hybrid: $349.99
- Irons: $239.99 (Graphite), $214.99 (Steel, XXIO 14+ only)
Launch Date: December 8, 2025
ABOUT Dunlop Sports Americas:
Based in Huntington Beach, CA and Greenville, SC, Dunlop Sports Americas (DSA) is the North American subsidiary of Sumitomo Rubber Industries, Ltd. We manufacture and sell premium golf and racket sports equipment to players of all skill levels under a portfolio of brands: Dunlop, Srixon, Cleveland Golf, and XXIO. DSA is also a licensed exclusive distributor of ASICS golf footwear. Our unique global sales network and infrastructure in R&D, manufacturing, and material science elevates our brands onto a global stage where we encourage players from around the world to experience our incredible products. For more information, please contact Noelle Zavaleta at noellezavaleta@srixon.com.
CONTACT INFORMATION:
DUNLOP SPORTS AMERICAS
Noelle Zavaleta
noellezavaleta@srixon.com