Brentwood, Tenn., – Another dramatic finish on the PGA TOUR saw Softspikes’ Tour Flex Pro deliver the traction and stability needed to secure victory at the FedEx St. Jude Championship.
The champion produced a stunning late charge, reeling off four consecutive birdies to erase a three-shot deficit with five holes to play and force a playoff. After trading pars and birdies through the first two extra holes, the winner sealed the title with a decisive birdie at the third playoff hole.
This success marks yet another win for Tour Flex Pro, the performance spike trusted by the game’s elite, and continues the season-long trend of replaceable traction dominating on tour, with 32 of the top 37 finishers in Memphis opting for spikes over spikeless/tennis shoes. It also represents the 34th win in the 38 PGA TOUR events this season for players wearing Softspikes, underlining its dominance across professional golf.
It was a landmark week for Softspikes worldwide, with winners on the PGA TOUR, Korn Ferry Tour, DP World Tour, and PGA TOUR Champions all trusting the superior traction of replaceable spikes.
“Week after week, Tour Flex Pro is showing why it’s the go-to spike on tour,” said Joe Henderson, President of Softspikes. “When the pressure is at its highest, the world’s best rely on the traction, stability, and confidence it delivers to produce their very best golf.”
Tour players change grips and traction regularly based on course conditions, but amateur golfers rarely think about the impact wearing spikes has on consistency and distance. To achieve optimal performance benefits, golfers should be switching up their spikes every 15 rounds.
For more information on replaceable traction and to shop all Softspikes models visit www.softspikes.com
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About Softspikes:
Softspikes is the #1 spike on the PGA Tour and leader in golf cleat technology. Manufactured by PrideSports® and founded in 1993 following a winter metal spike “ban” endorsed by several U.S. State Golf Associations, Softspikes became the industry’s first and only patented non-metal cleat. Offering enhanced traction, added comfort and improved performance, Softspikes replacement spikes can be purchased on Softspikes.com or through major retailers, sporting goods and golf specialty stores and pro shops nationwide.
Media Contact: Andrew Boxer
andy@front9group.com