– With her expanded role, Robitaille will oversee Swing Control’s full brand vision starting with the SS26 launch at the PGA Buying Summit. –
MONTRĖAL, CA. – Swing Control, a leader in fashion-forward golf and lifestyle apparel, has expanded the scope of veteran designer Nancy Robitaille’s role to include Brand Manager. In this new dual capacity, Robitaille will continue to lead the creative direction while taking on broader responsibilities for the brand’s strategic growth and development.
Since joining the company in 2023 as Lead Designer, Robitaille has infused Swing Control collections with her signature blend of polish, performance, and modern femininity. Her designs have been widely embraced by retailers and golfers alike, helping to position the brand as a go-to for stylish, on-course apparel that transitions effortlessly beyond the green.
Now taking on a broader leadership role, Robitaille will oversee the full vision of the brand, guiding everything from trend forecasting and product design to merchandising and customer experience. Her early background in sales brings a valuable commercial lens to her creative work, helping connect the design process with the needs of today’s consumer.
“It’s an incredible honor to step into this role with a brand that reflects my core design values,” said Nancy Robitaille. “Swing Control is about more than apparel. It’s about empowering women to feel confident and look sophisticated, whether they’re on the course or out for the day. I’m excited to help shape the brand’s next chapter.”
Before joining Swing Control, Robitaille spent over a decade as the Head Designer at Fila Golf Sportswear for Fersten Worldwide. Her resume also includes leadership roles in the corporate and performance apparel sectors, where she developed a keen understanding of fashion’s intersection with functionality.
Under Robitaille’s creative direction, Swing Control has already gained significant momentum, with recent collections praised for their refined aesthetic, flattering silhouettes, and versatility on and off the course. Her ability to blend timeless styling with modern sensibilities has helped position the brand as a trusted favorite among golfers who value both performance and polish.
As she steps into this broader role, Robitaille is already leading the launch of Swing Control’s Spring/Summer 2026 Collection, which will be unveiled at the PGA Buying Summit in Frisco later this month. She will be on-site meeting with media and buyers, offering a firsthand look at the collection and sharing her vision for the future of the brand.
Swing Control welcomes media and buyers to experience the SS26 Collection at Booth #506 during the PGA Buying Summit in Frisco, Texas, from July 28–30, 2025. To schedule a sales meeting, please contact Nancy Robitaille at Nancy@SwingControl.com or book online here. For media appointments, reach out to Vanessa Marie Price at VanessaMarie@ReadtheGreensGolfMedia.net.
About Swing Control:
Swing Control is an international golf apparel and lifestyle brand with headquarters in Montréal, Canada. Its origins evolved from a lifelong love of golf combined with a fierce passion for fashion. The founders who manufactured women’s clothing in the late seventies and eighties observed that there was a real need in golf for performance-ready gear that was also fashionable and sophisticated, so in 2009 the company evolved into Swing Control.
For more information, please visit the Swing Control website at www.swingcontrol.com.
MEDIA CONTACT:
Caitie Owona – Director of Communications, Read the Greens, GOLF Media Inc., caitiereadthegreens@gmail.com
Vanessa Marie Price, President of Read the Greens GOLF Media, Inc. VanessaMarie@readthegreensgolfmedia.net
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