Charleston, S.C. — The National Golf Course Owners Association (NGCOA), the trade association dedicated exclusively to golf course ownership and operations, is pleased to announce its executive partnership with on!®, a tobacco leaf-free nicotine pouch designed to offer an alternative to traditional tobacco products.
“NGCOA appreciates the support and involvement of so many great suppliers, which now includes Helix Innovations LLC, the manufacturer of on!® nicotine pouches,” said Mike Ketterman, NGCOA Senior Director of Corporate Partnerships. “Through this new partnership, on!® nicotine pouches enters further into the golf industry and enables the NGCOA to continue work on our most important priorities for golf course owners and operators.”
“We are very excited to partner with NGCOA and reach the thousands of adult nicotine pouch consumers 21+ that enjoy the wonderful sport of golf,“ said Nick MacPhee, Managing Director & General Manager, Helix Innovations. “In addition to delivering high quality nicotine satisfaction, on!® nicotine pouches are sold in a container with a built-in disposal compartment for used pouches, which reduces litter and keeps America’s golf courses clean.”
About the National Golf Course Owners Association
The NGCOA is the leading authority on the business of golf course ownership and management. The association represents and promotes the interests of golf courses as the principal businesses and economic assets of the game of golf. The not-for-profit organization is the only trade association dedicated exclusively to golf course owners and operators. Through advocacy, education and information resources, purchasing programs and networking opportunities, the NGCOA helps golf course owners and operators run more successful businesses. For more information or to join, visit ngcoa.org or call 800-933-4262.
About Helix Innovations LLC
Helix Innovations LLC is a leading manufacturer in the rapidly growing U.S. oral nicotine pouch category. Helix manufactures and markets on!® nicotine pouches to adult nicotine consumers 21+ in the U.S. In 2024, Helix grew its shipment volume by 40% and sold more than 160 million cans of on!® nicotine pouches. Helix is based in Richmond, Virginia and is a wholly owned subsidiary of Altria Group, Inc. To learn about Helix, visit altria.com.
Media Contact: Renée Flowers, Senior Director of Marketing and Communications, NGCOA, rflowers@ngcoa.org